Comments on: Data portability – Applying Open ID to New Technologies http://www.ad-techbrain.com.au/2008/12/01/data-portability-applying-open-id-to-new-technologies/ The Voice of ad:tech Wed, 18 Aug 2010 06:29:17 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Ian Lyon http://www.ad-techbrain.com.au/2008/12/01/data-portability-applying-open-id-to-new-technologies/#comment-88 Ian Lyon Mon, 01 Dec 2008 05:56:02 +0000 http://www.ad-techbrain.com.au/?p=411#comment-88 One useful application of this topic is profile based filtering. Let's take a look at the restaurant reviews - I'm not particularly interested if 100 anonymous people review a restaurant. I am however extremely interested in the 2-3 people who have the same preferences and constraints as I do - for a business lunch, these are ... 1. Food must be 7/10 or better 2. Conversational noise level 3. 1 hour turnaround 4. within 1-2Km of where I am This profile information may not necessarily be stored on a restaurant review site but if there's a link to a deeper profile somewhere (be it facebook, myspace, google or pureprofile) then it opens the opportunity to create value for a micro markets. I would love and even pay for a service to pull in all reviews written by people with my profile filter. We need to start thinking about ways to let intelligent agents (or a personal digital concierge) to traverse semantic information and then make it relevant to us - through profile based filters. One useful application of this topic is profile based filtering. Let’s take a look at the restaurant reviews – I’m not particularly interested if 100 anonymous people review a restaurant. I am however extremely interested in the 2-3 people who have the same preferences and constraints as I do – for a business lunch, these are …

1. Food must be 7/10 or better
2. Conversational noise level
3. 1 hour turnaround
4. within 1-2Km of where I am

This profile information may not necessarily be stored on a restaurant review site but if there’s a link to a deeper profile somewhere (be it facebook, myspace, google or pureprofile) then it opens the opportunity to create value for a micro markets. I would love and even pay for a service to pull in all reviews written by people with my profile filter.

We need to start thinking about ways to let intelligent agents (or a personal digital concierge) to traverse semantic information and then make it relevant to us – through profile based filters.

]]> By: Jenny Williams (Ideagarden) http://www.ad-techbrain.com.au/2008/12/01/data-portability-applying-open-id-to-new-technologies/#comment-87 Jenny Williams (Ideagarden) Mon, 01 Dec 2008 05:09:47 +0000 http://www.ad-techbrain.com.au/?p=411#comment-87 FROM TWITTER: @arthur_alston Ignorance is still going to be an issue, I suggest you cover the basics, then review current solutions. http://rurl.org/178f FROM TWITTER:

@arthur_alston Ignorance is still going to be an issue, I suggest you cover the basics, then review current solutions. http://rurl.org/178f

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